Sustainable Digiteers is an initiative from Leonie Akkerman (left) and Leontine van Geffen (right), two Digital Marketing teachers who want to make a fair and sustainable studytrip possible for every Digital Marketing student.

 

Every year, around 90 Digital Marketing students – affectionately called ‘Digiteers’ – from the Faculty of Business and Economics of the University of Applied Sciences of Amsterdam travel from Amsterdam to Dublin for a studytrip. Next to virtual collaborations, we wants to expose students at least once during their 4 year study programma to another culture, to prepare them for global citizenship. We chose to work together with the Technical University of Dublin to offer our students both the experience to broaden their Digital Marketing network as well as learning about a different culture not far from home.

 

Digital Marketing teachers Leonie and Leontine choose to travel to Dublin in a sustainable way to raise concerns about the attractiveness to choose sustainable travel options for students. A more sustainable trip with train and boat from Amsterdam to Dublin – around 750 kilometers in distance and 1150 driving kilometers apart - is currently about 10 times more expensive and takes 10 times more time than travelling by plane.

 

With this initiative, we want to create awareness to make it easier, more affordable and more attractive for students to choose sustainable travel options to make this trip in the future. We use our time during the trip to blog and vlog about our experience.  Our trip takes place from 2 – 7 February 2020.

 

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